Insights & News

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BSG's Andrew Eynon discusses Ford's SUV Strategy in Europe

Managing Director Andrew Eynon discusses market trends, Millennials, and the emotional pull of SUVs with Ford EMEA President Jim Farley at the Frankfurt International Auto Show. Read More

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Joel Benenson Talks Life in Politics on David Axelrod’s The Axe Files Podcast

Joel Benenson, senior strategist for Hillary Clinton, chats with David Axelrod in Manchester, New Hampshire, about his personal journey from working for a beer distributor in New York to being a top campaign strategist, Clinton’s chances in the NH primary, the art of polling, and more. Read More

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Benenson Strategy Group Community Day

On Thursday, January 21st, 70 volunteers from Benenson Strategy Group poured into the Lower East Side's oldest settlement house, University Settlement, to provide a fresh paint job for two senior centers and an eviction prevention program office space.  Read More

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BSG’s Mitch Markel Discusses Market Research Trends for 2016

What trends should market researchers expect in 2016? To find out, marketresearch.com asked a variety of executives and thought leaders to share their predictions for the coming year.  Read More

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Hillary Clinton’s chief strategist Joel Benenson on bringing campaign tactics to brands

Joel Benenson is the only pollster to help win three US presidential elections for Democrat candidates, first with Bill Clinton then twice with Barack Obama, and he hopes to win a fourth with Hillary Clinton in 2016. He tells Marketing Week how both brands and politicians can tap into the ‘hidden architecture’ of public opinion. Read More

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New BSG Survey Finds Drivers Choose Uber for its Flexibility and Convenience

One year ago, Benenson Strategy Group surveyed Uber driver-partners in the U.S. to learn more about how and why drivers use Uber, and found that drivers chose Uber by and large to have more control over their time and their income. Since then, the number of active Uber driver-partners in the U.S. has more than doubled, from 160,000 to over 400,000, and partners have been paid over $3.5 billion in the U.S. so far this year. A new survey released today shows that the trends we saw last year have intensified.  Read More

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Melissa Bell Named One of Campaigns and Elections’ Rising Stars for 2015

Benenson Strategy Group associate Melissa Bell, Ph.D is shaping the future of the campaign world, and she's just getting started. Read More

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Latest Poll Finds Overwhelming, Bipartisan Support for Criminal Justice Reform

Commissioned by the ACLU and administered by the Benenson Strategy Group, a national survey was conducted from June 2-6, 2015 focused on criminal justice reform. The poll reveals an overwhelming consensus among voters of the three leading political parties and various political leanings about how to reduce the U.S. prison population and the path forward to reform. Read More

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Poll Finds Most Voters Treasure Sage-Grouse Habitat

Pollster Danny Franklin with the Benenson Strategy Group says the results hold true in every state where sage-grouse live, and across political lines.  Read More

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Study Finds Widespread Support for Prison Phone Reform

Benenson Strategy Group poll finds nearly three-quarters of Americans support regulating controversial sheriff-mandated phone commissions. Read More