Co-Founder and Chief Operating Officer
Carl Rossow is a Co-Founder and the Chief Operating Officer of the Benenson Strategy Group. A research industry expert with more than 20 years’ experience with telephone, mall-test, in-person and online methods, Carl’s expertise in project design, implementation, and quality assurance helps clients achieve strategic results across various market segments and industries. He has a reputation in the research and consulting profession for continually developing creative and innovative methodological approaches to challenging situations. Having started his career as Vice President of another research firm where he managed the internal field operations for Clinton-Gore and was a pioneer in computer-automated interviewing in the malls for ad testing, Carl has since founded three other market research ventures, including iModerate and GutCheck. His vast expertise in the areas of software, program development, field operations and research techniques has made him one of the leading innovators in the field. Named one of the top 25 most influential young professionals under the age of 40 in Colorado in 2010, Carl also was instrumental in Benenson Strategy Group’s being named Partner of the Year by the Jewish Federation of Colorado for the firm’s work helping lead the Federation in a process to re-imagine its future.