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Thank You.

Thank you for taking the time to give your honest thoughts and opinions on JFS. With the 150th anniversary approaching, this is a crucial time to think about the future of our organization, and how we can brand, position, and communicate about ourselves to the community, our clients, our donors, and our partners. As we begin this endeavor, we wanted to start by getting feedback from the people that work closest to our brand – our partners. Your responses play a pivotal role in understanding what JFS’s current perceptions are, and where JFS can continue to evolve our branding and marketing. When answering these questions, please be as open and honest as possible – your name will not be connected with your response, and the responses will only be analyzed in aggregate.

JFS in Summary

How do you, or would you, describe or explain what JFS is and does to your colleagues and clients?

QUESTION 1 of 6

How is JFS unique?

What does JFS do that is different than other organizations you partner with or rely on? 

QUESTION 2 of 6

The Impact of JFS

What role does JFS play for your organization and the people you are trying to serve or support? How does it impact what you do and how you do it?

QUESTION 3 of 6

What if JFS didn’t exist?

What would be different if JFS no longer existed? How would what you do/how you do it be different? What about the people who are supported by JFS? How would they be impacted if JFS did not exist?

QUESTION 4 of 6

Is JFS  “Jewish”?

If it wasn’t for their name, would you still consider JFS a “Jewish” organization? What does that mean? What do they “do” that tell you they are (or are not) a “Jewish organization?” How does this impact their credibility and how people perceive them?

QUESTION 5 of 6

150 Years of JFS

As you may know, JFS’s 150th anniversary is approaching. What does it tell you about an organization that has been around 150 years? What impact, if any, does it have on you and your perceptions of them knowing they have been around 150 years?

QUESTION 6 of 6

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