top of page

New Research: The Hopes and Worries of Americans Heading into the Holiday Season

As we head into 2023, our latest BSG Pulse reveals Americans’ outlook on everything from politics, to the holidays, to social media. Anxiety about this holiday season and pessimism around the politics in our country and the future of our democracy is pervasive. But it’s not all Bah Humbug and coal in our stockings. Americans plan to focus their attention on family this holiday season in a number of different, heartwarming ways. The simple ask in return, no politics at the dinner table!






bottom of page