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Sam Fitz


Sam Fitz is a director in BSG's New York office where he helps develop and execute cutting edge research for political, institutional, and corporate clients.


At BSG, Sam has gained extensive experience working on research projects involving young people. Specifically, he has helped clients glean actionable insights into young people's mental health status, access to mental health resources, and online habits and behaviors.


In the realm of politics, much of Sam's focus has been geared toward research into ballot initiatives to raise the minimum wage and expand Medicaid in purple and red states across the country. He was also an integral part of BSG's polling on behalf of the DCCC throughout the 2020 election cycle, as well as Senator Robert Menendez's re-election campaign in 2018.


Prior to working at BSG, Sam interned for SKDKnickerbocker, the Democratic National Committee's finance department, and Roy Cooper's gubernatorial campaign in North Carolina. 


Sam grew up in northern Virginia and graduated from the University of North Carolina at Chapel Hill, where he received his bachelor's degree in economics and public policy. While in school, Sam co-authored a paper published in The Journal of Law, Medicine & Ethics that examined the moral arbitrariness of geographic location in the allocation of donated livers.

  • LinkedIn - White Circle

What are your three favorite books?

  1. The Power of the Dog - Don Winslow

  2. Deacon King Kong - James McBride

  3. How Will Capitalism End? - Wolfgang Streeck

What are you happiest doing?
Playing pick-up basketball

Sam was nominated by the Senior Leadership Team for the can-do attitude he brings to his work, day in and day out, motivating his team and those around him. He is an extremely savvy political thinker, focused on generating insights that are actionable, not merely interesting. Sam has started to build stronger relationships with his peers on the client side and has gained the trust of key members of our client teams. He is admired not only for his diligence and the way he holds himself to high standards but also for how he approaches his role at BSG and within his team. He helps train our analysts, so they are empowered to do their jobs well, and jumps in without hesitation to do what it takes to get the job done regardless of the task. He is on top of every aspect of our project process and is a true team player. Thank you, Sam, and congrats!

  • Position at BSG: Associate, BSG LA’s East Coast Office

  • When you started at BSG: June 2018

  • Favorite project at BSG so far and why: I have been fortunate enough to work with a number of interesting clients that do incredibly important and meaningful work. But if I had to choose, my favorite projects at BSG have been for Future Forward – the second-highest liberal-spending Super PAC in 2020. First and foremost, the work felt meaningful. Our research on swing voters helped inform millions of dollars’ worth of ads in the final weeks of the 2020 presidential campaign. But it also exposed me to fascinating research methods that I had never used before – from statistical analysis techniques to a whole new way to think about weighting.

  • What I love about working at BSG: I love how I never get bored at BSG. Every day provides a unique agenda with a diverse set of challenges – different types of clients with different types of projects all at different stages in the project lifecycle.

  • If you had the power to enact any national policy, what would it be? Why?: I could list at least a dozen, but if I can only choose one it has to be a broad and sweeping climate change package that will address the root of the problem.

  • Your favorite song: Stevie Ray Vaughan’s version of Little Wing

  • Favorite movie(s) to watch when I need a pick me up: Midsommar

  • The thing I can’t leave the grocery store without: hot sauce!

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